Privacy Policy

Last updated: January 2026

This Privacy Policy explains how Knitwise Media ("we", "us", "our") collects, uses, and protects your personal information when you visit knitwisemedia.org (the "Site"), a UK-focused resource featuring top 50 betting sites. We are committed to complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

We may collect the following types of information:

• Personal identifiers: Name and email address if you contact us or subscribe to a newsletter.
• Technical data: IP address, browser type, device information, and approximate location.
• Cookies and usage data: Pages visited, time spent, referring URLs, and interactions with affiliate links.

2. How We Use Information

We use collected information to:

• Analyse site traffic and user behaviour through analytics tools.
• Track affiliate link clicks and conversions to earn commissions from featured betting sites.
• Improve site content, functionality, and user experience.
• Respond to enquiries submitted via email.

3. Cookie Policy

We use cookies and similar technologies to enhance your browsing experience. Types of cookies include:

• Essential cookies: necessary for the Site to function.
• Analytics cookies: help us understand how visitors use the Site.
• Affiliate tracking cookies: record clicks on outbound links to betting operators.

Opt-out options: You can control cookies through your browser settings. You may also decline non-essential cookies via our cookie banner. Note that disabling affiliate cookies may affect our ability to earn commissions but will not impact your access to the Site.

4. Third-Party Links

Our Site contains links to external casino and betting websites operated by third parties. These sites have their own privacy policies and data practices. We do not control and are not responsible for how they collect, use, or protect your personal information. We encourage you to review the privacy policy of any third-party site you visit.

5. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• UK / EU (UK GDPR): Right to access, rectify, erase, restrict processing, data portability, and object to processing. Right to withdraw consent at any time.
• US (CCPA/CPRA for California residents): Right to know, delete, opt-out of sale/sharing, and non-discrimination.

To exercise any of these rights, contact us at the email below. We will respond within one month as required by UK GDPR.

6. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, including legal, accounting, or reporting requirements. Usage data collected via analytics is typically retained for a maximum of 26 months. Contact form submissions are retained for up to 12 months unless a longer period is required by law.

7. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us at:

Email: [email protected]